趋势一 智能生活 从单品智能，到全屋智能 趋势二 健康为先 贯穿于装修前后，存在于衣食住场景 趋势三 个性偏好 是审美演进，也是去风格化的自我表达 趋势四 创新需求 创新需求的萌发，是对家的重新定义 趋势五 情绪价值 高层次需求崛起，推动使用价值到情绪价值演进 抖音 为家居行业的探索提供确定性 洞察家居潜力赛道，为商家提供平台类目发展趋势 五大趋势 助力行业迭代升级 结语 PAGE 13 - 45 第二篇章 / PAGE 46 - 48 第三篇章 / PAGE 01 - 12 第一篇章 / 05 13 20 26 33 39 46 1.2 拥抱线上，多场景结合擘画趋势 01 1.1 2.1 2.2 2.3 2.4 2.5 目录 02 02 03

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